As a key part of the project from its inception, I worked closely with the client to establish a process to handle flow, wireframes, review, prototyping, testing and reiterating. Some highlights of the process and how I used the results to steer conversations with the stakeholders:
• Problems to be solved & platforms affected
• Related research / insights if available
• Main goal definition & core hypothesis
• What is the “must know” that informs product direction
• Primary issue of focus & things we cannot control
• What is the desired outcome
• What is / what is not in the MVP scope
• How do we define success for this problem (e.g metrics)
Once I had content for this breakdown, I could continued with ideation phase.